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Google Hacks to Grow Your Business


with Yvonne Herbst

Calendar Sep 24, 2020 at 2 pm

This digital literacy class for business owners will enhance your marketing. Did you know that:

✅   86% of people rely on the internet to find local businesses

✅   68% of people contact a business directly from search results (without even visiting their website first).

✅   93% of Google searches feature Google My Business listings before normal search results.

✅   Searches for businesses “near me” have increased 500% in recent years

✅   56% of local businesses have not completed their free Google Business profile

✅   50% of people searching for a local business in Google will visit or call that business within a day

✅   28% of local searches on Google lead to a same-day or near-term purchase

✅   97% of consumers research a company’s online presence before making a purchasing decision

If you want to reach and attract more customers into your business, you must have an online visibility and marketing strategy, starting with a complete and fully optimized Google My Business profile. In this 90-minute workshop you will learn:

  • Why Google My Business is essential for every retail and service business that serves a local clientele
  • How to complete your Google My Business profile
  • How to maintain your Google My Business profile to grow sales and profits

Yvonne Herbst is a digital marketing consultant and business growth advisor with 10 years experience helping small locally-owned and family-owned businesses in the Piedmont Virginia area grow sales and revenue through online advertising and marketing systems and strategies.


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