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Google Hacks to Grow Your Business
with Yvonne Herbst
This digital literacy class for business owners will enhance your marketing. Did you know that:
✅ 86% of people rely on the internet to find local businesses
✅ 68% of people contact a business directly from search results (without even visiting their website first).
✅ 93% of Google searches feature Google My Business listings before normal search results.
✅ Searches for businesses “near me” have increased 500% in recent years
✅ 56% of local businesses have not completed their free Google Business profile
✅ 50% of people searching for a local business in Google will visit or call that business within a day
✅ 28% of local searches on Google lead to a same-day or near-term purchase
✅ 97% of consumers research a company’s online presence before making a purchasing decision
If you want to reach and attract more customers into your business, you must have an online visibility and marketing strategy, starting with a complete and fully optimized Google My Business profile. In this 90-minute workshop you will learn:
- Why Google My Business is essential for every retail and service business that serves a local clientele
- How to complete your Google My Business profile
- How to maintain your Google My Business profile to grow sales and profits
Yvonne Herbst is a digital marketing consultant and business growth advisor with 10 years experience helping small locally-owned and family-owned businesses in the Piedmont Virginia area grow sales and revenue through online advertising and marketing systems and strategies.